Balise Associates Come Together to Raise Money for Disaster Relief

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Over the last five months, three major hurricanes have hit areas of the Atlantic basin—Harvey, Irma, and Maria—each bringing with it mass fatalities and extensive devastation. Despite being a dealer group located in the Northeast, many of our Balise associates have family and friends in the areas affected by these storms. While we certainly care deeply about our associates, we also care about their loved ones. 

During the month of October, Balise Motor Sales came together as a company (and family) and began a fundraiser for Balise associates to support those effected. The team set a fundraising goal of $10,000 and Balise would match the first $10,000 at a rate of 2:1.

In total, the group—made up of associates from Western Massachusetts, Cape Cod, Rhode Island and Fairfield, CT—donated a total of $14,000 to the Red Cross for Hurricane Disaster Relief. A check was presented to the American Red Cross for the total amount on Wednesday, November 1st at the group’s Balise Kia dealership in West Springfield, MA.

“We are thrilled to be able to provide such a substantial donation towards disaster relief after the tragic hurricanes of this summer and fall,” said Amy Roberts, Vice President of Human Resources for Balise Motor Sales. “Many of our associates have loved ones affected by these disasters so to come together as a company to raise this money to support them is quite special.”

 Although we know residents of areas hit by these storms still have a long journey ahead of them, but we hope the funds contributed by our Balise associates will help aid in even the smallest way. Our thoughts and prayers are with everyone rebuilding their lives.

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